Hummel is an international Danish sport and fashion brand, with a long history of creating sports and fashion wear. Before hummel implemented FashionBoard they faced several challenges in their planning process.
- Too much time was spent on finding data from multiple systems and Excel sheets.
- As planning was done monthly, the reaction time to shift in sales was too long.
- The users were frustrated about the difficult planning processes.
- The availability of stock articles was too low.
Market – Sport and Apparel
Head office – Denmark
Employees – 100+
Products – 10.000 +